Why Cash Flow Gets Tight in Summer and What Arizona Businesses Can Do About It

Bryson Havner • August 13, 2025
0 minute read
pie chart of cashflow

Not every business is lucky enough to have durable, non-seasonal demand. Education and childcare providers often face enrollment gaps over the summer. Coffee shops and restaurants with shaded patios might struggle when even the most dedicated regulars head indoors or out of town. Retail stores in walkable districts often take a hit when foot traffic disappears in the heat. And in places like Sun City or other snowbird-heavy neighborhoods, a significant portion of the customer base simply isn’t around.


Even service-based businesses like landscaping, pool maintenance and residential cleaning can experience slowdowns. Some clients scale back services during vacations or put them on pause entirely while they’re gone. Others may be cost-cutting to offset travel expenses or rising electric bills.


Seasonal or weather-related declines in traffic are common in Phoenix from late spring through early fall.


While tourism and HVAC demand keep some industries humming, plenty of others face sluggish sales and tighter margins. For small and midsize businesses that don’t have a cash buffer or contingency plan, those slower months can make it harder to cover payroll, pay vendors or keep up with marketing and inventory.


Why Summer Cash Flow Gaps Matter

Reduced summer demand can create a ripple effect that lasts months. If revenue slows in June and July, business owners may delay payments to vendors or make smaller inventory orders. If customers return in late August or September, the business may not be fully stocked or staffed to handle renewed demand.


Unpredictable cash flow also makes it harder to pursue long-term planning. Hiring decisions get postponed, upgrades are shelved and strategic opportunities may be missed. And if you rely on seasonal contracts or year-round client relationships, summer interruptions could damage trust and retention.


Projecting Seasonal Dips With Historical Data

If your business has been operating for more than a year or two, you probably have more insight into seasonal trends than you think. Look through your revenue and expense records by month, not just by quarter, and look for patterns. You might find:


  • Annual slowdowns in the same two- or three-month stretch
  • Unusually high cooling costs in June through September
  • Reduced invoice payments or customer collections in late summer
  • Drop-off in in-store visits tied to temps near or above 110°F


Even if you don’t use accounting software or POS data tools, your bank statements can provide a decent starting point. Once you’ve identified your low-revenue months, you can plan for them the same way you would for tax season or annual renewals.


Building a Buffer for Summer

The most direct way to manage summer cash flow is to build a reserve fund during your busier months. This can be as simple as transferring a percentage of net income into a separate business savings account from January through May, then drawing on it during June and July. You can also explore short-term financing options, such as:


  • Business lines of credit: Flexible borrowing you can tap as needed to cover payroll or inventory.
  • Invoice factoring: A way to get paid early for outstanding invoices, though it may come with fees.
  • Seasonal business loans: Some lenders offer products specifically designed for businesses with predictable highs and lows.


If you go this route, make sure you understand the repayment terms and whether interest accrues immediately or only when funds are drawn.


Operational Adjustments That Help

Beyond financial tools, operational adjustments can also ease summer strain. Consider:


  • Adjusting operating hours: Opening earlier and closing midafternoon may better align with customer behavior and reduce utility costs.

  • Reducing hours or staff during slow periods: If demand drops significantly, tightening schedules can help manage payroll without permanent cuts.

  • Promoting summer specials: Offering discounts, loyalty perks or group deals can help drive traffic when footfall is otherwise low.

  • Targeting summer residents: If your neighborhood loses part of its population, focus on marketing to the ones who stay. Locals appreciate businesses that cater to them while everyone else is away.


Speak With Phoenix Business Consultants Who Can Provide Actionable Recommendations on Seasonal Cash Flow Challenges

If this summer has been tighter than expected, it’s not too late to put a system in place for next year.


Schedule time in the fall to revisit your cash flow reports and talk to your accountant or bookkeeper about what changes could help. You may want to shift your pricing strategy slightly, modify your billing cycles or build recurring revenue where possible to stabilize your baseline.


Phoenix businesses already deal with enough heat. With a few smart adjustments and a bit of planning, summer slowdowns don’t have to turn into cash flow crises. Speak with the business consultants at H&H Accounting by calling (480) 561-5805 for workable solutions. 

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